Alison Pepper

EXECUTIVE VICE PRESIDENT, GOVERNMENT RELATIONS, AMERICAN ASSOCIATION OF ADVERTISING AGENCIES (4A'S)

Alison Pepper currently serves as the Executive Vice President of Government Relations at the American Association of Advertising Agencies (4As) in Washington, D.C. In that role she works with regulators, legislators, and cross-industry stakeholders on issues of importance to the advertising community, including data privacy, labor, taxation and other issues.

In her role at the 4A’s, she also leads efforts to educate advertising agencies about evolving sustainability issues in the industry, including the establishment of a new Sustainability Task Force dedicated to looking for scalable solutions to some of the biggest problems facing the industry.

Prior to her current role, she served as the Assistant General Counsel and Senior Director of Public Policy at the Interactive Advertising Bureau (IAB) based out of their Washington, D.C. and San Francisco offices. Alison is a native of Georgia. She holds a B.A. from the University of Georgia and a J.D. from Georgia State University.

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